Transform Your Sales Kickoff for 2025
Revolutionize Your SKO Strategy
Let’s face it: the Sales Kickoff has become a Pavlovian response. Innovation occurs around the edges. Perhaps some organizations make them more fun, while others (and I’ve seen this) try to keep partying to a level where ‘that one rep’ stays out of trouble and out of jail.
Navigating Today's Sales Challenges
Adapting to the New Buyer Paradigm
The last couple of years have been rough. Coming out of a global pandemic, we meet economic headwinds. Deal cycles extend. Deal conversions drop. ACV drops. Why?
For as much change as your sales team tries to cope with, your buyers have even more. The easiest and often safest purchase decision is no decision.
Risk aversion is rampant. The buyer’s need to survive the decision is now a predominant criterion, one that selling features, pitching challenge/solution paradigms, and ‘closing for the sale’ will only exacerbate.
Rethinking the SKO for 2025
SKOs can become costly gatherings filled with camaraderie but lacking in measurable sales impact or strategic alignment. An SKO doesn’t need to be a repetitive expenditure; in fact, with today’s business climate, nobody can afford to make it a perfunctory decision.
Rather than the familiar rituals of product updates, hundreds of slides, and headaches from the prior night’s revelry (what most people in the audience are waiting for), it seems like 2025 is the year to try something new. Why not argue for measurable outcomes? Why not start your year on a better footing?
What would it mean to your organization if you could deliver Real Results this year?
- Success in Complex Selling Environments: 72% of sales teams believe that the complexity of the B2B customer journey has increased dramatically. Success requires a ‘whole person’ point of view in training; soft skills that span the range of IQ, EQ, and AQ are paramount.
- Develop Human Connection: Top-performing salespeople are 843% more likely to overcome common objections adeptly. This statistic highlights the critical nature of focus on EQ and AQ development, ensuring sales reps can handle objections with empathy and adaptability.
- Find Cultural Alignment: 84% of salespeople agree that a robust sales team culture positively impacts company performance. Focusing on developing IQ and EQ and helping to create this cultural alignment is crucial for team success.
- Develop Trust: The ability to develop trust significantly elevates sales performance. EQ skills, fostering an environment where communication, cooperation, and understanding flourish, align with high-performing sales teams prioritizing trust-building (24%), compared to only 13% of underperforming teams.
- One Size Does Not Fit All: 77% of sales leaders acknowledge that personalized training correlates directly with improved sales performance. Custom learning pathways rather than session-based training are key, and require person-level assessments.
2025 demands a radically new approach to SKOs
2025 demands a radically new approach to SKOs, or you will continue to distance your sellers from their buyers – because buyers are changing faster than tribal knowledge will allow you to accommodate.
Here’s the offer: Free
Sipping our champagne, we’ve eliminated the risk (NO NEED TO FEEL RISK AVERSE).
The plan is simple:
- Let us know that you’re interested.
- Issue a competency assessment 2 weeks before your SKO.
- Our experts will analyze individual and collective competencies and deliver a report.
Worst-case scenario, you have more relevant slides to share.
Best best-case scenario, you like what we’ve found and you want to build personalized learning pathways, share the information in workshops at the SKO, and build a future proof sales organization ready to take on the new revenue number for 2025!
Talent3q™ - the revolutionary 'whole person' competency assessment, and personalized learning pathways
Kompetently’s Talent3Q assessment model is designed to turn SKOs into robust platforms for development and alignment, far beyond their historical roles as mere social gatherings.
This advanced framework assesses and enhances each team member’s complete competency profile, significantly improving individual and collective performance. Kompetently’s methodologies are used by mid-market and global enterprise sales organizations to optimize sales processes and reduce sales cycles, fostering environments where trust and human connection are cornerstones of success.
Rather than more presentation decks, NOW you can create in-person working groups based on a collection of individual strengths and weaknesses of each rep. Leaving the SKO, you can track advancement at an individual and team level, which helps to place a tangible numerator in the ROI calculation!
Kompetently is at the forefront of Talent Intelligence, delivering a state-of-the-art AI-driven platform purpose-built to offer personalized competency assessments and predictive insights.
Our groundbreaking talent3Q model revolutionizes talent development by integrating IQ, EQ, and AQ into actionable real-time feedback, fostering a culture of continuous learning. Through strategic workforce alignment, Kompetently empowers organizations to cultivate highly skilled, agile teams ready to meet both present and future challenges. The outcome is elevated employee engagement, superior performance, and increased organizational efficiency.
